TechNavio’s analysts forecast the B2C E-commerce market in China to grow at a CAGR of 56.4 percent over the period 2011–2015. One of the key factors contributing to this market growth is the growing number of internet users. The B2C E-commerce market in China has also been witnessing the emergence of social media in the market. However, increasing price wars among e-commerce companies could pose a challenge to the growth of this market.
TechNavio’s report, the B2C E-commerce Market in China 2011–2015, has been prepared based on an in-depth analysis of the market with inputs from industry experts. The report focuses on China; it also covers the B2C E-commerce market in the China landscape and its growth prospects in the coming years. The report also includes a discussion of the key vendors operating in this market.
Key vendors dominating this market space include Tmall.com, 360Buy.com, Suning.com, and Amazon.cn.
Key questions answered in this report: What will the market size be in 2015 and at what rate will it grow? What key trends is this market subject to? What is driving this market? What are the challenges to market growth? Who are the key vendors in this market space? What are the opportunities and threats faced by each of these key vendors? What are the strengths and weaknesses of each of these key vendors?
01. Executive Summary 02. Introduction 03. Market Coverage 04. Market Landscape 05. Vendor Landscape 06. Buying Criteria 07. Market Growth Drivers 08. Drivers and their Impact 09. Market Challenges 10. Impact of Drivers and Challenges 11. Market Trends 12. Key Vendor Analysis 12.1 Tmall.com 12.2 360Buy.com 12.3 Suning.com 12.4 Amazon.cn 13. Other Reports in this Series
List of Exhibits: Exhibit 1: B2C E-commerce Market in China by Number of Internet Users 2011–2015 (in million) Exhibit 2: B2C E-commerce Market in China by Number of Online Shoppers 2011–2015 (in million) Exhibit 3: Online Activities in China in 2011 Exhibit 4: B2C E-commerce Market in China 2011–2015 (US$ billion) Exhibit 5: B2C E-commerce Market in China by Growth Rate 2011–2015 (unit percentage) Exhibit 6: B2C E-commerce Market in China by Product Segmentation 2011 Exhibit 7: B2C E-commerce Market in China by Vendor Segmentation 2011 Exhibit 8: Top B2C E-commerce Websites by Average Monthly Users 2011 (in million) Exhibit 9: Top B2C E-commerce Websites by Average Growth Rate 2011
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